Bhatti MA, Farhan M, Ahmad MJ, Sharif MN. The Impact of Social CRM Capabilities and Customer Engagement on the Firm Performance: Mediating Role of Social Media Usage. Pak. J. Humanit. Soc. Sci [Internet]. 2019 Sep. 30 [cited 2024 May 19];7(3):313-24. Available from: https://www.internationalrasd.org/journals/index.php/pjhss/article/view/40